1. Powerful Noise Cancellation (Active Noise Cancellation) It powerfully isolates the sounds around you, so you can listen to music without disturbance. 2. Transparency Mode (Transparency Mode) If you want to hear what's around you (like conversations or cars), you press a button and the sound becomes natural. 3. High-Quality Sound Custom Apple driver Very clear sound Powerful bass and precise details. 4. Spatial Audio (Spatial Audio) It gives you the feeling that the sound is coming from all directions, especially with movies. 5. Long Battery Life About 20 hours of playback with noise cancellation. 6. Luxurious Build Quality Aluminum frame Comfortable earcups Strong and luxurious design. 7. Easy Control It has a wheel to raise and lower the volume and change tracks. 8. Multiple Microphones It has about 9 microphones to improve isolation and call quality.